Box Office Preview: What's New This Weekend?

Photo Credit: 20th Century Fox
July 26th, 2012

Box Office Preview: What's New This Weekend?

-- New Releases
Funnymen Ben Stiller, Jonah Hill and Vince Vaughn team up in “The Watch,” a comedy from director Akiva Schaffer that arrives in theaters on Friday, July 27th. Evan, Bob, Franklin and Jamarcus are four friends who live in a quiet suburban area. The dads add a little excitement to their ordinary lives by creating a neighborhood watch. Just when the suburban defenders start to get bored with fighting against neighborhood bullies each week, something happens that changes everything. Aliens have come to town, using disguises to walk among the suburbanites undetected. Faced with a real crisis for the first time, Evan, Bob, Franklin and Jamarcus are determined to defend their turf. The hilarious comedy has an R rating for language, violence and mature content, including suggestive references.

Jonathan Dayton and Valerie Faris direct “Ruby Sparks.” This witty fantasy tells the story of a lonely writer. He found literary success as a teenager, but ever since then, Calvin has struggled to write another great American novel. One night, after Calvin yet again dreams of the perfect woman, he wakes up and decides to write about her. To his surprise, the girl from his imagination shows up in his apartment. Now, Calvin has to deal with some unexpected challenges. Ruby seems like his soul mate, but can he really trust a romance based in dreams and imagination? “Ruby Sparks” is rated R for drug use and some mature content and references. The film will open in select theaters on July 27th.

“Step Up Revolution” is the fourth film in the popular “Step Up” series. Scott Speer directs the energetic dance movie, which has a PG-13 rating for suggestive dancing and language. Emily and her wealthy, enterprising father arrive in Miami to begin a new life. For Emily’s father, this means taking over one of Miami’s most historic neighborhoods and making way for modern developments. For Emily, this means making unexpected new friends. She falls in with “The Mob,” a vibrant dance crew led by Sean. As sparks fly between Sean and Emily, tensions rise between Emily’s father and The Mob. Emily has to figure out a way to dissuade her father from destroying her new friends’ homes. Along the way, she will also grow as a dancer.

Continuing Films
“The Dark Knight Rises” is the final piece of the puzzle in Christopher Nolan’s trilogy. Bane is a new villain, threatening the peace of Gotham City. Bane knows that Batman has not shown his face around the city for years. However, Bruce Wayne is not ready to abandon his role as Gotham’s protector. A shaky alliance with Catwoman further complicates matters. “The Dark Knight Rises” has a PG-13 rating for violence, action sequences and some sensuality.
“Ice Age: Continental Drift” features many of kids’ favorite “Ice Age” characters, including Scrat the squirrel, Manny the wooly mammoth, Diego the saber-toothed tiger and Sid the sloth. The comrades end up in trouble yet again, this time because the landmass is breaking into smaller continents. With everybody confused and lost, Manny, Diego and Sid decide to stick together and use the power of teamwork to save the day. The family-friendly comedic adventure has a PG rating for some mild rude humor and scenes of action and peril. Mike Thurmeier and Steve Martino direct.

“The Amazing Spider-Man” is a popular new superhero movie from director Marc Webb. Starring Andrew Garfield as Peter Parker and Emma Stone as the brainy Gwen Stacy, the film shows the origin story of one of the world’s most beloved vigilantes. Peter sets out to learn more about his parents’ work. The high school student ends up in over his head after he receives a mysterious spider bite. The film has a PG-13 rating for action and violence.

“Ted” is the story of John, a man who has just decided to get serious. After years of living irresponsibly, John wants to finally settle down with his longtime girlfriend, Lori. Unfortunately, Lori and John will have to deal with John’s best friend. Ted, a talking teddy bear, is not ready to give up on the friendship so easily. As tensions rise, John has to choose between Lori and his closest pal. “Ted” has an R rating for crude and mature content, language and drug use. Seth McFarlane directs.
Princess Merida is the star of “Brave,” the latest Pixar film. Voiced by Kelly McDonald, the Scottish princess feels furious when she learns of an arranged marriage on the horizon. After her anger cools, Merida learns the hard way that it is not easy to reverse impulsive mistakes. However, Merida also learns her true strength as a ruler. The film’s PG rating is due to scary action scenes and rude humor. Brenda Chapman, Mark Andrews and Steve Purcell direct.